The Academy of Nutrition and Dietetics welcomes journalists to the world’s largest annual meeting of food and nutrition professionals, the 2021 Food & Nutrition Conference & Expo™. This virtual meeting is scheduled for October 16 to October 19.
For the news media, the Academy’s virtual conference is the best opportunity to hear directly from the experts on the latest in nutrition science research; current developments in public policy and legislation; research and product developments from exhibitors; and the most recent consumer food and nutrition education initiatives.
2021 Media Registration
Criteria for Receiving Media Credentials
Print and broadcast media must have circulation available through Cision. Publications not registered with Cision must submit BPA- or AAM-verified circulation. National media outlets and trade publications must have a circulation size of at least 100,000 to be eligible.
Digital media properties must receive no less than 100,000 average monthly sessions over the last 6 months (desktop + mobile) as verified via Google Analytics to be eligible for complimentary media registration. The Academy will verify these figures through SimilarWeb.
- In Google Analytics, go to the Audience tab and click “Overview.”
- Make sure your date range is set for six months (this is located in the upper right-hand corner of the page).
- Make sure your metrics are set to “Sessions.”
- In this graph area, in the upper right-hand corner of the graph, make sure the “month” tab is selected.
- Take a screenshot of this page. Be sure to include the date range, the graph and the session data information located below the graph.
- Next, under the “Audience Overview” section, click on the “Export” caret and choose “Excel (XLSX).”
- Send the screenshot and Excel document to firstname.lastname@example.org.
Complimentary press registration is limited. The Academy will limit the number of representatives from each approved media outlet who may receive complimentary press credentials. Please inquire directly by contacting the Academy’s Strategic Communications Team at email@example.com. Social Media influencers are not eligible for media credentials unless they also meet the aforementioned requirements for digital media properties, print or broadcast media.
Publisher: Current business card from an established publication containing your title and copy of the outlet masthead from an issue no older than 6 months identifying you as publisher (one per outlet).
Reporter, editor, host or producer: Current business card or an electronic signature with your press identification; reporters and editors must also provide examples of clips bylined with your name or a link to bylined articles.
Freelance writer: Original dated letter of assignment or letter of intent to represent outlet from managing editor and two samples of bylined articles published in the last six months.
Not eligible for complimentary press credentials:
- Freelance writers who are not on a specific assignment
- Book authors
- Recipe developers
- Newsletter editors or writers
- All non-editorial personnel from media organizations such as marketing, public relations or advertising/sales representatives
- Employees or representatives of marketing, advertising, financial analysis or public relations firms
- Writers creating analyses or reports sold as a commodity
* Academy program content may not be used to develop continuing education materials without the express written consent of the Academy.
* All requests for media credentials are subject to the approval of the Academy’s Strategic Communications Team. The Academy reserves the right to refuse credentials to any individual at its discretion.
Virtual Press Room
Visit the Academy’s Virtual Press Room for press materials, samples of Academy publications, the 2021-2022 Media Guide, national Academy Spokespeople video and more. Contact media relations at firstname.lastname@example.org for an interview with a spokesperson.
Journalists who attend the virtual Academy of Nutrition and Dietetics Food & Nutrition Conference & Expo™ have access to the Academy’s media spokespeople, nutrition science researchers, policy makers, health care providers and industry leaders. Learn more about the conference and expo:
Who can I contact for interviews and other related information?
Registered media seeking to interview conference speakers should contact them directly through the Speaker Ready Room.
Can the media attend conference sessions?
Media registration includes registration to the entire virtual conference.
What services are provided to the media?
The Academy provides a number of services to the media, including access to exclusive media briefing sessions and events, exhibitors and Academy press materials.
What do I need to qualify for media registration?
Review the Press Room Guidelines for a complete list of requirements and criteria. The documentation required to obtain media access varies based on the role of the journalist.
When and how can the news media register for FNCE®?
Members of the press may apply online starting July 14 for media credentials.
When will I receive my FNCE® credentials?
A representative from the Academy’s Strategic Communications Team will send you an email confirmation after registration.