Be a Better Podcaster: How To Hone Your Voice and Grow Your Audience
- 10/10/2023
- 12:00 PM
- - 1:30 PM
- CE: 1.5
- Level 1 (basic knowledge/experience)
- Activity Code: 177667
- Track: Media and Communications
Description
The what, why, & how of podcasting for nutrition and dietetics professionals. This session is for those interested in launching a new podcast or growing an existing one. With literally millions of podcasts available, how do you carve out a corner & build a devoted audience?
Learning Objectives
• Outline the time commitment, equipment, & software needs of podcasting, and evaluate whether or not it is a good brand extension
• Explain the concepts of pre-launch research and planning, including outlining an episode format or template; identifying a niche audience; brainstorming potential topics; and establishing recording, editing and marketing strategies
• Prepare for the current challenges of monetization in the podcast space and brainstorm ideas about ways to leverage a podcast for value-add beyond sponsorships and ads
Performance Indicators
• 2.2 Demonstrates effective communication skills
• 8.1 Interprets and applies current food and nutrition science in nutrition and dietetics practice
• 3.1 Demonstrates and applies leadership skills
Speaker(s)
Moderator
